Poland in Saudi Arabia

On 27 November 2025, the Poland Roadshow conference, organised by the Polish Tourism Organisation, took place at the Casa Diora Al Rowda Hotel in Jeddah. The event brought together representatives of the tourism sector from Poland and Saudi Arabia, highlighting the growing potential of bilateral cooperation in the tourism industry.

The meeting was opened by H.E. Mr. Robert Rostek, Ambassador of Poland to the Kingdom of Saudi Arabia, and Ms. Magdalena Krucz, Managing Director of the Polish Tourism Organisation. The programme included presentations by Polish local Destination Management Companies (DMCs), hotel representatives, and tourism organisations, who showcased the latest travel trends, unique destinations, and tailor-made offers designed to meet the expectations of Saudi travellers.

Participants had the opportunity to establish business contacts with key tourism industry representatives from both Poland and Saudi Arabia. The event also featured a networking session and a business lunch. During the meeting, special attention was given to travel opportunities to Poland thanks to connections operated by LOT Polish Airlines.
The Embassy of the Republic of Poland extends its gratitude to all participants for their involvement and commitment to strengthening Polish–Saudi cooperation in the field of tourism.