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Public diplomacy

Public diplomacy covers strategic, coordination and enforcement activities that seek to make the case and elicit support for Poland's s raison d’état and foreign policy by shaping public attitudes and public opinion abroad.

The use of such soft power mechanisms in public diplomacy as the promotion of Polish culture, history, science and innovation, language, education, sport, tourism and the economy makes it possible to build a positive image of Poland abroad and good international relations. Public diplomacy plays a very important role alongside traditional diplomacy, and its activities target foreign institutions, organisations, and societies.